Rules of professional ethics in the business units

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In conformity with Vivendi’s commitments and its Data and Content Protection Charter, the subsidiaries have defined professional ethics rules as regards to protecting youth.

The Canal+ Group

The Canal+ Group uses two tools to protect young audiences from sensitive content: rating symbols and double encryption. Shortly after its launch, in 1985, Canal+ adopted a signage system using colour codes to alert television viewers to program content that could shock the sensibilities of young audiences. This spontaneous initiative was taken because of the channel’s desire to inform its subscribers. In 1998, the CSA (French broadcast regulatory authority) decided to adopt the use of a rating system using colour codes that was similar to that of Canal+ and common to all over-the-air channels, and later, in its recommendation of November 18, 2002, ruled in favour of a rating system based on the recognition of five age groups: no pictogram (all audiences), - 10 (not recommended for children under age 10), - 12, - 16, and - 18.

Regarding digital distribution, the Canal+ Group began in 2002 to implement a double-encryption system for its premium channel as well as for the channels making up the CanalSat offerings which distribute programs in category V – that is, not recommended for young people under the age of 18. Also, as a means of self-regulation aimed at protecting youth concerning video on demand (VOD) platforms, the Canal+ Group decided to implement the following tools for its VOD service CanalPlay:

  • On PC:
    • a system for verifying the age of its customers, with restrictions on the adult-programs zone; 1 a second control implicit with the means of payment, using ownership of the credit card
    • 2 a program rating system using signage identical to that recommended by the CSA
    • 3 also note that since content is encrypted on a PC, you cannot access it without the CanalPlay player, which has a built-in filter for adult video
  • On TV:
    • A double access code for adult programs (one code for access to the category and another for ordering a program)
    • 1 a program rating system using signage identical to that recommended by the CSA

SFR

On 6 February, 2007 SFR, along with other operators and via the intermediary of the EU Commission, signed an agreement on protecting youth who use cellular telephones. In December 2007, SFR also signed the Advertisers’ Charter of Commitments to Responsible Communication. All of these initiatives are in line with the commitments made by SFR in its Code of Ethics (2005).

Maroc Telecom

Maroc Telecom was vigilant concerning children television via ADSL was launched in May 2006. This offering, a first in Morocco, Africa, and the Arab world, gives Morocco’s television viewers access to all of the national channels and many foreign generalist and thematic channels. The offering, put together with the support of Media Overseas, a subsidiary of Canal+ France SA, offers diversified content accessible to the whole family. Unlike the pirated satellite offering, this service ensures that no content not recommended for audiences under the age of 16 is accessible to young Moroccan television viewers. Furthermore, as the leading Internet service provider in Morocco, Maroc Telecom has built parental control into its "Pack Menara Sécurité" offering free of charge.



Last updated on Tuesday 19 May 2009.